Paid Advertising

OUR PROCESS

Market & Competitor Research

Start with an audit to identify target markets online trends & competitions marketing methods.

Outline Advertising Goals

Determine target goals for paid advertising, e.g more traffic, higher conversion rate, build brand awareness.

Marketing Channels

Establish the market channels to target in terms of target audience & budget.

Budget

Ensure your strategy is developed with a budget comfortable to you & with the ability to reach your goals.

Ongoing Optimisation

Set up ads and Implement strategy. Ongoing to work to optimise and update ads & strategy.


PAY TO PLAY OR DON’T PLAY AT ALL

Paid search ads are incredibly powerful when driving qualified leads to your website. Using PPC, we can directly target the customers that you want to attract and that need your products or service. Utilising online ads can be a bit of a competitive game, therefore, ensuring you have the optimum strategy is top priority for maximising ROI.

We know that every business is different, so we ensure a bespoke management strategy is implemented to prioritise the results you want to see from the core areas within your business. Our pay-per-click management experts know exactly how to optimise your landing pages, site content and ad copy to boost your PPC campaigns overall performance.

BEGIN YOUR DIGITAL JOURNEY

To find out how you can join the digital revolution, call us today on 0141 404 5275 or email us at support@zostro.com.

We look forward to getting to know you!

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