Google Search Is Changing
Google Search …
The very purpose of the results page is changing.
It’s not simply that Google has added another feature..
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Why Brand Consistency Matters
Many businesses think of branding as a logo. When marketing feels tired, the first reaction is often to redesign the logo, change the colours or create a new visual style. Sometimes a refresh is needed. But a new logo will not fix a confused brand. Brand consistency is often more important than brand novelty. If